What does it mean to be open source, when you are brick and mortar?

Open Source – the business model of the future!

Everyone knows that the best and most popular software is open-source. [1] Photography, music and many other content types have Creative Commons. Many other types of businesses are also looking for ways to get in on this economy of free.

But what does that look like for brick and mortar business? Share your blueprints with the world and ask them to help you make them better? Share you business plan, employee manual and business processes? Share all internal documents, software, and prices for sales and purchases?

Can you even do brick and mortar business that way?

Does it go deeper?

Does it mean sharing facilities, employees, equipment, even management? Shared advertising? Share fulfillment?

Some of this has been done for centuries in the brick and mortar world. Does that mean that Free and Open Source was invented before the internet?

How can you tell? What is at the very core of  Free and Open Source? And how could that apply to things other than information products and services?

[1] Yes, the supremacy of Open Source is a matter of opinion. Humor me, keep reading and leave a comment. Whether you think it is better or not these are still some interesting questions.

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